Professional/Corporate Wardrobe & Impression Management

Photo of employees

Are you corporate image savvy?

Take this quiz to determine your knowledge with regards to corporate image:

  1. Individuals with a good image are judged to be:
    • ___more skilled
    • ___brighter intellectually
    • ___more attractive
    • ___more likable
    • ___all of the above
  2. For a company, an employee’s “outward good presentation” translates into:
    • ___increased sales
    • ___increased productivity
    • ___enhanced work quality
    • ___better customer relations
    • ___all of the above
  3. True False – The presentation of your company’s employees directly reflect the “image” and “brand” that your business projects.
  4. True False – 7 Seconds is all you’ve got to make a good first impression.
“It’s not who you see – it’s who sees you.”
John T Molloy Dress for Success

If you answered “all of the above” to questions number 1 and 2 and true to question 3 and 4 you are correct!

Is your company facing the challenges of “corporate casual”?

Do your front line personnel know the secrets of reading customers’ personalities and behaviors simply by the clothes they wear? Understanding behaviors enables them to better serve and create customers for a lifetime!

Is your company looking to revamp your wardrobe/uniform program incorporating “color communication”?

Today “corporate casual” can become the silent “beast” in the workplace defying productivity, communication, and profitability. Dressing for the workplace is not simply dressing for oneself. “Professional dress” is about dressing to the benefit and towards respect of coworkers and ultimately to the customer!

Business owners, human resources managers, sales managers, and public relations specialists will want to learn how dressing in the Art and Science of Signature Self-Packaging™ can not only assist in building customer relationships but create lasting impressions with long term profitability!

“Packaging [is] the temptation…It is a tool for simplifying and speeding decisions…They [McDonald's et al.] are not like a package. They are packages.”
Thomas Hine, The Total Packages

“Most of us don’t think of ourselves as “a package”…Mistake! Everybody is a package. The trick for Brand You is making sure you control your package and the message it sends.”
Tom Peters, The Brand You 50

When you indulge your staff in improving their presentation, their self-image soars! (By the way as “the boss” your image and employee trust will soar too!) Your staff will feel more confident! Work quality improves and productivity increases. Will they grow intellectually? Maybe or maybe not, but with improved inner confidence, your customers will perceive your staff’s outward confidence and, in turn, trust you and your services & products! Potentially sales will rise and customer relations and loyalty will grow!

Contact us to schedule your FREE, no obligation, complimentary consultation.

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